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PROJECT

Fear and Loathing in Las Vegas



STORY


Exploring the American Dream and it’s universal idea of, “nothing to something” and that “everyone has an equal opportunity to achieve success.”



CATEGORY

Title Sequence
Style Frame
Design


TOOL

Adobe Photoshop
Cinema 4D
After Effects
Adobe Illustrator













CONCEPT

Our concept portrays how the American Dream is inspired by allegories from the Garden of Eden (Adam and Eve). Setting in the Garden of Eden (utopia/USA), a bird (freedom/the people) is attracted to a shiny presence and approaches this Utopian garden.

Within that garden, there is a jeweled fruit which symbolizes the American Dream. The bird is so blinded by the jeweled fruit that it doesn’t notice the serpent (evil, corruption) surrounding the garden. As the sequence progresses, the serpent attacks and kills the bird.  In the end, it reveals a huge pile of dead birds which uncovers the real truth behind the Garden of Eden. It was only an illusion that exists because of all the other dead birds that fell for the same trap. This correlates to our society and how the American Dream is built from that same corruption.




PROCESS







CREDIT

Design : Sarah Kim, Jean Hwang, Haeun Chang

Main 3D modeling : Sarah kim
2nd 3D modeling : Jean Hwang, Haeun Chang
Rendering : Sarak Kim
Storyboard: Jean Hwang



SPECIAL THANKS

Miguel Lee